Julien Ducreux holds a Master’s degree in Management of Innovation in Communication. He started his career within the SNCF Group where he successively held the positions of Project Manager, Digital Brand Manager and then Digital Customer Experience Manager for the SNCF stations. During his career within the SNCF Group, he participated in the Group’s digitalization and transformation projects. He joined Fnac Darty in 2018 as Head of Digital Customer Experience and Customer Insight. Julien is also in charge of the Group’s mobile applications and the international coordination of digital projects.