Darty Max Reaches 1 Million Subscribers

With its unique subscription-based service offering unlimited maintenance and repair to extend the life span of domestic appliances, Darty Max has enjoyed great success in France since its launch in 2019. The service is a testament to Fnac Darty’s investment in sustainable and responsible consumption, and reflects the Company’s transformation toward a high-value-added services economy for its customers.

Fnac Darty is the first European retailer to offer this type of subscription, demonstrating its unparalleled know-how in the field of repairs.

Darty Max covers almost 12 million products with expert support from the Group’s 2,500 specialized technicians. Building on this foundation, it aims to reach 2 million subscribers by 2025 through continued expansion of its internal acquisition channels and trusted external partnerships.